Our Story
A Legacy of Comfort, Confidence & Care Since 1954
Ruth’s Lingerie began with a simple mission: to help women feel their best. Founded in 1954 by Ruth Lubinsky and her mother Fannie, our Cranston boutique quickly became a trusted destination for personalized bra fittings and exceptional customer service. Located in the heart of Rolfe Square, Ruth’s grew alongside the local community—serving generations of women with compassion, expertise, and respect.
Why Women Choose Ruth’s Lingerie
Women travel from all over Rhode Island, Southeastern Massachusetts, and Connecticut for our expertise and unmatched care. Our Cranston location offers a warm, welcoming environment and convenient access for the region.
Personalized One-on-One Service
Our experienced, woman-staffed team treats you like family.
Extensive Inventory of Styles & Sizes
We carry an expansive variety of intimate apparel to fit every woman.
Middle-of-the-Road Pricing
From $40 bras to luxurious $80+ pieces, we offer quality options for every budget.
Woman-Owned, Family-Operated Since 1954
Founded by Ruth Andelman Lubinsky, and still run by her daughter today.
Shop Bras, Shapewear & Intimates Near You
Our History
From humble beginnings with just two employees, our shop has grown into a premier specialty lingerie store known across New England. While fashion and trends have changed over the decades, our commitment to service remains the same. At Ruth’s, we believe every woman deserves undergarments that fit beautifully and feel just right—whether she’s 13 or 93.
Today, Ruth’s Lingerie continues to honor Ruth’s original vision by offering an unmatched selection of bras, lingerie, swimwear, and post-mastectomy products—along with the trusted, one-on-one fitting experience that has made us a Rhode Island favorite for over 70 years.
Come see why generations of women call Ruth’s Lingerie their go-to shop for confidence, comfort, and care.
